A Short Note On The Security Attacks And Cyber Sensor...

TEODOR-GRIGORE LUPU presented the different types of attacks in wireless sensor networks. Attacks on the different layers are categorized. The security attacks and the threats can be categorized based on the mechanisms used in those attacks [4]. Traffic analysis is the process of analyzing the messages in order to identify the data from patterns in the connection. Data from an authentic person who is entering into a network can be fabricated by an attacker and it can be replayed the next day. Compromised nodes within a network can cause the internal attack and it is hard to identify those compromised nodes in the network. Thinking like an attacker is a better choice for creating the intrusion detection system. Ju young Kim et al presented a study of the different threats, attacks and vulnerabilities for Wireless Sensor Networks (WSNs). In node capture attack, an attacker gains complete gain over a node by physically accessing the node. Then the attacker can remove the cryptographic functions and get the access to the data stored on that captured node. The countermeasures for reducing the risk of eavesdropping on wireless transmissions are the use of encryption to preserve confidentiality and it should be more difficult to locate and intercept the wireless signals [5]. Hardware attestation, software authentication and validation are the countermeasures against the software attacks. The different classes of these threats are defined to identify a possible countermeasureShow MoreRelatedThe Importance of Corporate Network Security Essay2849 Words   |  12 Pagesthreats that can proof costly if not handled professionally. Good news is that there are measures that can be adopted to form a robu st computer network system that will ensure minimal or no intrusion by any assailants. This paper seeks to explore a number of factors indicative of weak computer networking system, and various measures to plan and enable stern security. In addition, the paper will discuss measures that can be handy when dealing with networking crisis that has befallen a particular organizationRead MoreAn Organization s Security Policy3152 Words   |  13 Pagesorganization’s security policy will combat the threats on sensitive information imposed by malicious insiders and accidental insiders. Training end users to identify attacks against them will reduce the attack surface of the organization. Training managers to be more aware of possible attacks against them will prevent the possible release of the highly sensitive information that their eyes are privy to. The education of IT personnel is crucial in securing the organization from current and future attacks, inRead MoreThe University Of A rizon Electrical And Computer Engineering7879 Words   |  32 Pageslist of attacks: Rogue Wi-Fi, Homograph, Tabnabing, Evil Twins, Smurf, Ping Flood, SYN Flood, Teardrop, Peer-to-Peer Attack, Banana Attack, NUKE Attack, R-U-Dead-Yet attack, Slammer Worm, MyDoom, DRDOS Attack, Advanced Persistent DoS (APDoS), Stuxnet, Crypto Locker, SQL Injection, Persistent XSS attacks, DOM-based XSS. a. Describe briefly the attack and how it works. b. Apply the two attack classification techniques discussed in the class for each attack in the list. I.1 Rogue WIFI attack AirtightRead MoreScope And Implementation Of A Vm Program6629 Words   |  27 Pagesformal group that incorporates representatives from information security and operations. These representatives should include individuals with knowledge of vulnerability and patch management, as well as system administration, intrusion detection, and firewall management. In addition, it is helpful to have specialists in the operating systems and applications most used within the organization. Personnel who already provide system or network administration functions, perform vulnerability scanning, orRead MoreCyber Security And Internet Security Essay7416 Words   |  30 PagesThe term paper begins with a brief Introduction of CYBER SECURITY, This term paper is designed to give you information about vulnerabilities in CYBER SECURITY , Frameworks that get affected By CYBER SECURITY Measures to protect DATA SYSTEM in cyber security In the end it tells us about Various International Indian cyber security LAWS INTRODUCTION PC security, otherwise called cybersecurity or IT security, will be security connected to figuring gadgets, for example, PCs andRead MoreElectric Power Transmission7736 Words   |  31 Pageshigh-voltage substations and customers, which is typically referred to as electric power distribution. Transmission lines, when interconnected with each other, become high-voltage transmission networks. In the US, these are typically referred to as power grids or just the grid, while in the UK the network is known as the national grid. North America has three major grids: The Western Interconnection; The Eastern Interconnection and the Electric Reliability Council of Texas (or ERCOT) grid. HistoricallyRead MoreComputer Shop Case Study11796 Words   |  48 Pagesand activities. We therefore came up with regards to this and wish to answered the following questions: 1. What is the main reason why they put a cafà © as a business? 2. Do all people in the community were using computer ? 3. How they assured the security of their costumers? 4. How about the noise? 5. What if the costumer complaint about malfunction of the computer he/she is using? PROBLEM OF THE STUDY Everyday, problems are there. It testing our capability to handle and overcomeRead MoreImpacts of Information Technology on Individuals, Organizations and Societies21097 Words   |  85 PagesPart VI Implementing and Managing IT 13. 14. 15. 16. 17. Chapter 17 IT Strategy and Planning Information Technology Economics Acquiring IT Applications and Infrastructure Security Impacts of IT on Individuals, Organizations, and Society Impacts of IT on Individuals, Organizations, and Society Movie Piracy Learning Objectives 17.1 Perspectives on IT Impacts 17.2 IT Is Eliminating the Barriers of Time, After studying this chapter, you will be able to: Space, and Distance Understand the changesRead MoreProject Mgmt296381 Words   |  1186 Pagesreserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1 2Read MoreIct and Ebusiness Retail Industry88499 Words   |  354 Pages. 28 3 3.1 3.2 3.3 3.3.1 3.3.2 Deployment of ICT and e-business applications in the retail sector ......... 30 The state-of-play in 2003/04 – review of an earlier retail sector study................................. 31 ICT infrastructure, networks, expenditure and skills............................................................ 33 The upstream supply chain: e-procurement ....................................................................... 41 Introduction to upstream supply chain issues

The Scarlet Letter, By Nathaniel Hawthorne - 1501 Words

Symbols are one of the many literary devices authors use to convey deeper meanings and context to the story. Similarly, an artist will use symbols in his or her art to portray a story that can be interpreted in different ways. Often times, books will have cover art done by an artist whom has read the book to bring the book’s meanings and themes into one picture. Nathaniel Hawthorne’s book, The Scarlet Letter, has acquired many different renditions of the cover over the years from different artists. In his story, a young Puritan, Hester Prynne, is sentenced to a punishment of the scarlet letter after she has committed adultery with an unnamed man. Hawthorne’s narrative is filled with in depth characters, symbolism, and themes of revenge, sin, forgiveness and secrecy. By using important symbols, characters, themes from the book, the artists of each cover art for The Scarlet Letter clearly represents Nathaniel Hawthorne’s novel. Firstly, he first cover uses many different symbols and characters to convey the ideas and themes of the The Scarlet Letter. To start, on the front cover, the artist has drawn Hester and her child Pearl. The first notable thing is the largely drawn scarlet letter. In the book, upon looking in a mirror, Hester notices that â€Å"the scarlet letter was represented in exaggerated and gigantic proportions, so as to be greatly the most prominent feature of her appearance† (Hawthorne 97). Much like here, Hawthorne makes several other references of how the scarletShow MoreRelatedThe Scarlet Letter By Nathaniel Hawthorne1242 Words   |  5 PagesLYS PAUL Modern Literature Ms. Gordon The Scarlet Letter The scarlet letter is book written by Nathaniel Hawthorne who is known as one the most studied writers because of his use of allegory and symbolism. He was born on July 4, 1804 in the family of Nathaniel, his father, and Elizabeth Clark Hathorne his mother. Nathaniel added â€Å"W† to his name to distance himself from the side of the family. His father Nathaniel, was a sea captain, and died in 1808 with a yellow fever while at sea. That was aRead MoreThe Scarlet Letter By Nathaniel Hawthorne960 Words   |  4 Pages3H 13 August 2014 The novel, The Scarlet Letter, was written by the author Nathaniel Hawthorne and was published in 1850 (1). It is a story about the Puritan settlers of the Massachusetts Bay Colony, set around 1650 (2). The story is written in the third person with the narrator being the author. The common thread that runs through this novel is Hawthorne’s apparent understanding of the beliefs and culture of the Puritans in America at that time. But Hawthorne is writing about events in a societyRead MoreThe Scarlet Letter, By Nathaniel Hawthorne919 Words   |  4 Pagessymbolism in Nathaniel Hawthorne’s â€Å"The Scarlet Letter†. Symbolism is when an object is used in place of a different object. Nathaniel Hawthorne is one of the most symbolic writers in all of American history. In â€Å"The Scarlet Letter†, the letter â€Å"A† is used to symbolize a variety of different concepts. The three major symbolistic ideas that the letter â€Å"A† represents in Nathaniel Hawthorne’s â€Å"The Scarlet Letter† are; shame, guilt, and ability. In Nathaniel Hawthorne’s â€Å"The Scarlet Letter†, the firstRead MoreThe Scarlet Letter By Nathaniel Hawthorne1397 Words   |  6 PagesFebruary 2016 The Scarlet Letter was written by Nathaniel Hawthorne in 1850 which is based on the time frame of the Puritans, a religious group who arrived in Massachusetts in the 1630’s. The Puritans were in a religious period that was known for the strict social norms in which lead to the intolerance of different lifestyles. Nathaniel Hawthorne uses the puritan’s strict lifestyles to relate to the universal issues among us. The time frame of the puritans resulted in Hawthorne eventually thinkingRead MoreThe Scarlet Letter By Nathaniel Hawthorne999 Words   |  4 Pages Nathaniel Hawthorne is the author of the prodigious book entitled The Scarlet Letter. In The Scarlet Letter, Hester Prynne commits adultery with Reverend Arthur Dimmesdale. Her husband, Roger Chillingworth, soon finds out about the incident after it becomes clear that she is pregnant. The whole town finds out and Hester is tried and punished. Meanwhile, Roger Chillingworth goes out then on a mission to get revenge by becoming a doctor and misprescribing Dimmesdale. He does this to torture DimmesdaleRead MoreThe Scarlet Letter, by Nathaniel Hawthorne1037 Words   |  5 Pagesthat human nature knows right from wrong, but is naturally evil and that no man is entirely â€Å"good†. Nathaniel Hawthorne, author of the classic novel The Scarlet Letter, believes that every man is innately good and Hawthorne shows that everyone has a natural good side by Hester’s complex character, Chillingworth’s actions and Dimmesdale’s selfless personality. At the beginning of the Scarlet Letter Hester Prynne is labeled as the â€Å"bad guy†. The townspeople demand the other adulterer’s name, butRead MoreThe Scarlet Letter By Nathaniel Hawthorne1517 Words   |  7 PagesNathaniel Hawthorne composes Pearl as a powerful character even though she is not the main one. Her actions not only represent what she is as a person, but what other characters are and what their actions are. Hawthorne makes Pearl the character that helps readers understand what the other characters are. She fits perfectly into every scene she is mentioned in because of the way her identity and personality is. Pearl grows throughout the book, which in the end, help the readers better understandRead MoreThe Scarlet Letter, By Nathaniel Hawthorne1488 Words   |  6 Pages In Nathaniel Hawthorne’s novel The Scarlet Letter, the main character, Hester Prynne, is a true contemporary of the modern era, being cast into 17th century Puritan Boston, Massachusetts. The Scarlet Letter is a revolutionary novel by Nathaniel Hawthorne examining the ugliness, complexity, and strength of the human spirit and character that shares new ideas about independence and the struggles women faced in 17th century America. Throughout the novel, Hester’s refusal to remove the scarlet letterRead MoreThe Scarlet Letter By Nathaniel Hawthorne1319 Words   |  6 PagesPrynne and Arthur Dimmesdale are subject to this very notion in Nathaniel Hawthorne s The Scarlet Letter. Hester simply accepted that what she had done was wrong, whereas Dimmesdale, being a man of high regard, did not want to accept the reality of what he did. Similar to Hester and Dimmesdale, Roger Chillingworth allows his emotions to influence his life; however, his influence came as the result of hi s anger. Throughout the book, Hawthorne documents how Dimmesdale and Hester s different ways of dealingRead MoreThe Scarlet Letter By Nathaniel Hawthorne1714 Words   |  7 PagesSome two hundred years following the course of events in the infamous and rigid Puritan Massachusetts Colony in the 1600s, Nathaniel Hawthorne, descendant of a Puritan magistrate, in the 19th century, published The Scarlet Letter. Wherein such work, Hawthorne offered a social critique against 17th Massachusetts through the use of complex and dynamic characters and literary Romanticism to shed light on said society’s inherent contradiction to natural order and natural law. In his conclusive statements

Explorations of Astrology Free Essays

One of astrology’s first graces on human minds was with the Babylonians and Ancient Egyptians, and then spread throughout the Arab world. Since, there has been explorations of astrology through manuscripts and celestial objects made by Arab craftsmen. Many islamic ornamental motifs and architecture references astrological findings. We will write a custom essay sample on Explorations of Astrology or any similar topic only for you Order Now The Islamic calendar says that the day begins at sunset and the five prayers start from that time. Adjusting times for prayer grew out of observing the heavens, a practice known since the ancient Egyptians and Babylonians. The Arabs, for centuries, studied the sky and examined the groups of stars and phases of the moon on their long desert travels. This education of space was adapted and developed to conform to the practice of Islam. During the medieval period of the Islamic world, the science of astrology as a branch from astronomy was translated by the Greeks into Arabic, along with Sasanian, Indian and ancient Egyptian influences, allowing more scientific and mathematical development by mathematicians and scientists of the Arab world. The subject came to be a very popular one, as it was taken interest in by scholars such as Abu Ma’shar al-Balkhi, al-Biruni, and Nasir al-Din al-Tusi. There is evidence of this topic being widespread throughout the Islamic world, such as manuscripts and astrological records found in al-Fustat in Egypt. Since there has proven to be much scientific evidence and involvement in the study of the stars and planets, how did this outbreak of information in the Islamic world affect Islamic Art? And why was it so significant?There is much architecture, objects and textiles from the Islamic World that express the significance of this topic, such as Qusayr ‘Amra (figure 1) in Jordan, built by Umayyad caliph Walid II in the early 8th century, which features a frescoed caldarium ceiling depicting the twelve Zodiac constellations. The exterior of the construction is very minimal; the only ornamentation being small domes and triple arches. Otherwise, the ornamentation becomes servant to the architecture. The techniques that were contributed into constructing Qusayr ‘Amra references the Roman and Byzantine techniques: predominately limestone and terracotta brick, along with other types of stones. The frescoed ceilings in the caldarium, or the hot plunge bath, is said to be the earliest depiction of the stars painted on a domed surface. It features 35 recognizable constellations along with, as mentioned previously, twelve zodiacs. There has been reported to be one mistake: the order of the stars in the counterclockwise direction, which tells that it is possible that the fresco was copied from a flat surface. This fresco, however, is not the only one in Qusayr ‘Amra: there were many brilliant murals in several of the other chambers that suggest that the caliphs of this â€Å"pleasure palace† lived a luxurious lifestyle. This luxury tells of an involvement in The use of imagery in relation to astrology began in the twelfth century, and eventually taken in for its visual decorative quality, by the Ghaznavids and the Seljuqs among others, and they adopted it with their own meanings and influences. The gilded and over glazed bowl (figure 2) depicts figures very close to those of the Kashan. There is Kufic inscriptions around the rim of the bowl, and the focal point is the sun-shaped face in the center, with a classical depiction of the six planets surrounding it. There are images of figures sitting on thrones, riding on horseback, and playing instruments composed in a radial composition, following the form of the object. The only two seated figures on thrones sit across from each other on the band, with the other figures surrounding it. This motif combines two different motifs that are common in Islamic art together: the image of figures performing activities or in a scene depicted centrally to the object, as can be seen in the Stain- and overglaze-painted bowl (Ettinghausen, Grabar, Jenkins-Madina, 175), for example, and images of a single figure repeated to create a visual pattern, as demonstrated in the outer rim of Glazed and lustre-painted composite-bodied bowl (Ettinghausen, Grabar, Jenkins-Madina, 174). This royal bowl is very similar to the Stain- and overglaze-painted beaker (Ettinghausen, Grabar, Jenkins-Madina, 176) in the way that it has different tiers showing different figures in action repeated across the band of the beaker. The copper-alloy mirror (figure 3) is another royal artifact that utilizes the zodiacs as symbols of power made for Artuqid ruler Artuq Shah. The heavy-relief bird in the center of the mirror How to cite Explorations of Astrology, Papers

Describing a Mother and Her Role in Our Society free essay sample

Describing a Mother and Her Role in Our Society Understanding a Mothers Role and Encouraging Love, Adoration and Respect for Her In fact, Mothers Role in the Society is considered to be quite a sensitive and emotional topic for the discussion. Interestingly, nowadays there are many writers who highlight this issue in their literary works. In general, the mother can be described in various ways and in different situations. Some examples, which can be used in a Mother Essay, are stated elow: * Biologically, a mother is a social female parent of an offspring Collectively, it is she who fulfills the main social role in raising the child But for the various definitions, there is one thing common throughout the whole world: each mother should be loved and respected. Actually, this factor should be emphasized by the society we are living in. Indeed, there can hardly be a community which would say that the mother is nothing but a living being made to deliver children. We will write a custom essay sample on Describing a Mother and Her Role in Our Society or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, still there might be some humans who would think like this. But in general, every culture has a valued position for the mother. It is a well-known fact that the mother is strongly related to her children. Hence, a Mother Essay should be specially focused on a mother- child relationship. Everyone supports a view that the mother is not Just the woman who gives birth to a child, but the one who adopts the child and considers it to be hers. In reality, there are many reasons why the mother cannot bring up the child she gave birth to: * Poverty It is crystal clear that the raising a child in poverty is a great challenge. If a lonely other cannot earn her living, she may not be able to earn for the child. This makes her abandon her child. * Social problems Some communities still follow Infanticide, which is killing an infant. In such cases, each mother wants her baby to survive and hence she may give away the baby to someone else. * Superstitions In certain uneducated families, new born babies are killed or discarded because they were born with some disease. They tend to give such kid a superstitious name and throw away the baby. In any case, a mother is always unhappy about the departure f her baby. In many communities, a mother is considered an incarnation of Goddess. Therefore, she is highly praised and worshiped. People celebrate Mothers Day to commemorate the spirit of motherhood. Thanks to this approach, the Mother Essay would bring awareness among the rest of the communities to consider the image of mother as an angel who cares for all family-members equally. Traditionally, the mother is associated with the following roles: * Giving birth toa child * Educating the child with good values * Making a family circle from a house Taking care of all members of the family Dealing with a Mother Essay, it should be kept in mind that in a father-mother- children relationship the closest person for any member is a mother. She is the center towards which all other elements are closely attached. The father may not be Children might not be that close to their father, as he is most of the time away from home. Amazingly, some mothers might act even as a communicative line between the children and their father. This shows the importance of a mother in a family.

America First Hand essays

America First Hand essays America First Hand. Robert D. Marcus and David Burner. Beacon Press, 1987, 223 pgs. The beginning of the colonial period was full of troubles. America First Hand, by Robert D. Marcus and David Burner is written in distinct detail about several accounts by American colonists that are written and relay what it was like in the colonies during the first couple decades. The accounts describe how teenagers, men, and women, all in their own way, questioned society, religion, and government in order to improve themselves and have their own effects on a changing county. Marcus and Burner compare and contrast religious, political, and social issues that were dealt with during the early 1800s. The authors examined the experiences of Hetty Shepard, Ben Franklin, and Eliza Pickeny. Three Americans from very different backgrounds who all had thoughts, actions, and ideas to better themselves and hopefully better their fellow man and society. They show that people should try to better themselves based on his or her own opinions and ideas rather than rely on those of others. Miss Hetty Shepard was a Puritan girl living in New England at the height of colonization and had trouble with the Indians. She recorded a diary to describe the days as they went by. Also along with her daily acknowledgements, Hetty reveals private thoughts and inquires that show her doubts and questions concerning her strict Puritan beliefs. Marcus and Burner show passages from a diary written by Hetty Shepard about what some may call the rebellious mind of young woman. Based on her writings, others may call her the beginning of the independent, or republican, women. Men of the colonial time period did not have it much easier than women. Inventor, philosopher, printer, and ladies man extraordinary Ben Franklin was also considered. He was a writer/printer from Philadelphia, and a person who was interested in the science of humanity. Franklin in t...

Development of Telemachos essays

Development of Telemachos essays The Development of Telemakhos adult self in the first four books of The Odyssey Telemakhos clearly makes the transition from boy into man during the first books of The Odyssey. This development into a man is not so much of the body as it is of the mind. Neither is this journey completely voluntary. Telemakhos must mature in order to deal with the turbulence surrounding his household. In the beginning of The Odyssey Telemakhos is unhappy, but uninspired to do anything about his unfortunate surroundings until Athena arrives. Athena is, in many ways, Telemakhos guide during his transformation. There is a vast difference between the Telemakhos of book one and the Telemakhos of book four; in the way he speaks, the way he thinks of his family, and in his In the beginning of Book One, Homer describes Telemakhos: ...sitting there unhappy among the suitors,/ a boy, daydreaming. What if his great father/ came from the unknown world and drove these men/ like dead leaves through the place, recovering/ honor and lordship in his own domains? Athena arrives in the next line of the poem, and Telemakhos immediately begins to evolve. With Athenas presence we see a more mature Telemakhos, ready to take on his somewhat limited role as head of the household. He is sympathetic to the stranger (Athena in disguise), and hurries him away from the noise of the suitors. While making conversation with Athena, Telemakhos displays doubt that Odysseus with ever return to Ithaka but preserves the fantasy of Odysseus triumphant Telemakhos must change his temperament considerably in order to even embark on the journey to find news of his father. Athena gives him both the wisdom and the strength he needs to begin the journey. The first indication of this is when Telemakhos scolds Penelope for asking the minstrel to stop singing about the homecoming from Tr ...

Confederatesin the Attic Essay Example | Topics and Well Written Essays - 1250 words

Confederatesin the Attic - Essay Example The American civil war happened over one hundred and sixty years ago, and is considered the deadliest war in American history. It pitied the southern states, where slavery was legal and northern states,who wanted to abolish slavery. It should be noted that the the southern side wanted to secede from the union. The southern states depended on black slaves to work on their large plantations, while the economy of the north depended on industries, at that time in history. In his travels through the south the memories of the lost cause are remembered and acted. Using humor and wit, the writer looks at the divines in America, several years after the end of the civil war, be it race, gender and class among others. The writer finds a problem with the way that the war means to the black and white people. This is clearly shown in the writers travels, where he encounters the case of two young men on the issue of what the flying the confederate flag means. In this case a black guy shoots another young man, because he is driving around town with the confederate flag. To the white people the flag is a symbol of pride, black people view it as a form of division along the racial line in America. The question here is whether some people use the flag as a way of showing one race being superior to the others or not. There is no denying that race remains a major issue in America today, not only in the south. The family of the white man who was shot is given money and honored as the last martyr of the confederate, shows how much the ongoing racial strife is , using imagery. The issue of race also comes into play, on whether we should look at the war from a defending the rights of the southern state or the rights of slave who worked in horrific conditions and led terrible lives. The question here is whether to take pride in the efforts of ancestors who wanted to fight in order to continue with slavery. The reason why black people view the war as meaningless is because millions of bl ack people would continue to live in servitude. On the other hand, white people see the victory of the North to have taken their right to having slaves work in their plantation. This obsession with reenacting, to be a way of escaping the past. The re-enactors in this book go through a lot in order to relieve the path of their ancestors who fought the great civil war. The south has very different lifestyles and heritages from the rest of the country. This explains the stereotypes towards the south. This region of the United States may be viewed by some as an area where people romanticize historical events and refuse to move on . An example of an old southern tradition is that of southern belles. This term refers to women from the south upper class, who possess certain lady-like characteristics and natural charm, though most people do not believe they still exist. In his book, Tony Horwitz travels through small museums, where he reportedly finds the minnie ball that transferred semen from a rebel soldier to the womb of a southern belle. Elsewhere, the writer befriends re-enactors, who literally live and breath the civil war in every possible sense. The main re-enactors that the author ended up being close to, and appears on the cover of the book, is called Robert Lee Hodge. They take the practice so seriously, so that just like actors they relieve every moment, just like it could have happened centuries ago. Some of the

Thornton's Strategic Choices Essay Example | Topics and Well Written Essays - 4500 words - 1

Thornton's Strategic Choices - Essay Example At that time, he might have not realized that the foundation of his shop was actually the foundation of an international business, which would continue to grow in the coming decades, and his products would reach many countries. His two sons, Norman and Stanley, joined their father and started conduct many of functions, such as manufacturing, packaging, retailing and others, in-house. During the 1920s, the shop started attracting customers from distant areas and the benefits of constant product innovation became apparent to Thorntons (Allen, 2010, p. 85). During the 1970s, the company slowly started expanding into the neighbouring countries of Europe and Australia. By the year 1972, the exports to these countries accounted more than 0.3 million pounds. Impressed with the gains made through exports, the company decided to enter into US market with the long-term expansion plan of setting up 100 stores in the next decade (Mullins and Walker, 2009, p. 390). Although, the company would hav e to later close down the purchased shops and abandon these plans because of failures in the US market. By the late 1980s, Thorntons had established itself as a strong brand name in UK with 170 company owned shops and 100 franchised outlets. Thornton had become an important brand name of chocolate at High Street. Thornton had now become a public company, with impressive share performance (Thornton and Bishton, 2009, p. 258). Business Model and Operations Thorntons only has a 1 percent market share of the confectionary market and claims to be having a 6 percent share of the confectionary gift market according to the statistics from the year 2009. Nevertheless, the company is the biggest manufacturer and retailer of specialist chocolates in the UK market. The company’s core product is boxed chocolates and it believes that its core competency lies in the manufacturing of these chocolates, with the help of quality ingredients and company owned recopies (Mullins and Walker, 2009, p. 390). The in house manufacturing method is largely labour intensive. The company relies on outside suppliers for packaging, basic liquid chocolate and solid chocolate bars (noncore business). In order to make up for sales during low seasons, the company would go on to sell ice creams and greeting cards as well but in selected outlets, mostly franchised. The company places special attention on the freshness of its product, in order to provide a unique customer experience (Thornton and Bishton, 2009, p. 258). As mentioned earlier, Thornton has been distributing its product to the customers in two different ways. First, the company owned stores, which were costly to acquire or obtain and to maintain in the long term as well. However, the company could ensure greater control over the business and in terms of interaction with

Strategic Plan Internal Analysis Essay Example | Topics and Well Written Essays - 250 words

Strategic Plan Internal Analysis - Essay Example The bargaining power of buyers is high and consumers have access to more options in the mobile market characterized by the introduction of affordable smartphones from companies like Samsung and executive devices from Apple which have proved to be of high innovative power compared to BlackBerry. These companies have lured customers with user friendly technologies enabling their devices to be useful in all communication and productivity purposes. The availability of more choices for consumers has reduced the power of Blackberry to demand for higher prices for its products. Carriers like Verizon and Telus purchase in large volume in order to meet their subscribers demand. When the demand of an item declines like in the case of Blackberry, vendors are forced to enter into contracts with other manufacturers to ensure demand is met and shift from low-profit grossing brand is addressed economically. Despite the fact that there are barriers to competition established by the government in the Canadian business market, the consumers’ ability to choose their products is reflected in the orders booked with suppliers like Blackberry by an individual telecom carrier (Levi, 2011). In the competitive smartphone world, Blackberry lagged behind one or more phases in the adaptive cycle of innovation due to misalignment. This happened after the launch of the iPhone, a product customers considered mobile innovation meeting customer expectations in both design and capabilities. The 2007 iPhone design was extremely intuitive and user friendly, a competitive product that is responsible for declining sales towards 2010. Additionally, An android platform was then introduced by Google and focused on a user interface design for their operating system. In 2008, Levi (2011) reports that Blackberry introduced the Blackberry Storm smartphone to face the competition and offer consumers an optimal experience and a better design. Unfortunately, this

Cultural Phenomenon of the Celebrity: Hermeneutic Analysis

Cultural Phenomenon of the Celebrity: Hermeneutic Analysis New ways of thinking can often illuminate new ideas that would not come to light using our conventional and most natural modes of reasoning. We can be stretched in dynamic ways by altering our methods or approaches to our thinking. Several methods of thinking include exploration of the unconscious, symbolic systems, radical Synthesis, hermeneutic analysis, among others. For me, the hermeneutic form of thinking has the most unsettling effect upon my mind. A hermeneutic approach has experience a revival in recent times in the wake of influential thinkers such as Jacques Derrida, Michel Foucault, and others. These hold a significant place in the present intellectual climate in the Western world. For this essay, I decided to use a hermeneutic approach to analyze a particular cultural phenomenon. Cultural phenomena are of vital importance for study since they represent aspects of human nature (en masse) that are impossible to extrapolate independently. Not only are they interesting to stu dy, but they maintain continual interest for elites and common people alike. It is not a stretch to state that these phenomena successfully capture the population’s imagination. In this particular essay, I will look at the cultural phenomena of the celebrity using hermeneutic analysis. The hermeneutical way of thinking, in this case, won’t apply to a given text but rather to the social phenomenon of â€Å"celebritydom†. By thinking about social phenomena in a hermeneutical way, one can look at a subject that rarely gets such scrutiny and hopefully begin to find understanding as to why our societies are so enthralled by the celebrity narrative. The development of a new form of â€Å"celebritydom† can be understood in a new way by understanding the context, audience, media sources, and other hermeneutical factors. First of all, we will begin to think about the context of celebrities in the past. There has most obviously been a shift in Western Society in the development of the celebrity. It has not been an overnight shift by any means, but it has been significant. The most outstanding example of recent changes in the nature of celebrity is the professional celebrity—a celebrity with little reason to be revered or famous. The prime example would be the infamous Paris Hilton. Although a notable heiress to her parent’s fortune, she has become a celebrity in her own right through self-promotion. There are countless heirs to various fortunes that will never be known. This kind of character, however, is unprecedented, even in the 20th century. Most celebrities came into being through some sort of accomplishment, i.e. film, music, politics, sports, etc. Or, they became celebrities by association, such as royalty. The amount of coverage allotted to celebrity-esque storylines has grown exponentially. Entire television channels are devoted to the ceaseless coverage of ce lebrity’s lives. A whole subclass of photography has developed in the â€Å"paparazzi,† known for being the epitome of the dog-eat-dog line of work. Not to mention the countless â€Å"tabloids† that line the newsstands. These are some of the basic contextual factors that surround the modern celebrity phenomenon. Another factor for thinking about this social phenomenon is the audience. The audience for the development of new celebrities that must be analyzed if one is to use a hermeneutical strategy. The audience for much of celebrity press and concern has largely not changed in type, but likely has changes in how broad the appeal is. It would have been impossible to imagine that Clark Gable’s personal life would have been known or a concern for Middle East youth fifty years ago. Today, however, in all corners of the world they not only know the names of key celebrities but also their storylines of gossip. I remember being asked in a remote village in Albania about the future of â€Å"J-Lo† and Ben Affleck’s relationship if they got married. Obviously this change has a lot to do with the digital revolution—opening up a large part of the world to a previously unknown celebrity world. It also betrays the fact that the same phenomenon is at work in these non-Western c ountries as is here in the West. Knowledge and a pursuit of information about Western celebrities could also reveal an admiration of the culture of celebrities by the non-West, but often times these elements remain even in countries predisposed to hate the west. Although many citizens of these said countries likely separate the politics and the culture of the West, a large majority still do not. There is an effect of â€Å"can’t help but look† type psychology in regards to coverage of celebrities. Just like in the West, many in these societies likely think the coverage is superfluous and or wrong. Although a judgment has been made concerning the validity and morality of celebrity coverage many remain to have a working knowledge of the ins and outs of Hollywood love life. These ‘stories’ seem to do something for us en masse. Using further hermeneutical strategies, we will now turn to the sources for the coverage of celebrity gossip and the like. If one is to exit the supermarket on a given day he or she is given the opportunity to be swiftly educated in celebritydom. The print media is a key source of information on celebrities. This seems to be chiefly centered on magazines; the newspaper medium seems to inadequately address the goals of celebrity coverage. The magazine provides the opportunity for vivid pictures, small pithy commentary, and quick entertainment. It is glitzy, stylish, and most of all fast. Whereas one may need to have some backround in Middle Eastern politics in order to find parts of the newspaper engaging, the celebrity magazine can bring the glamour and scandal of the celebrity phenomenon with little or no education. The celebrity magazine is an odd mix of â€Å"posed† shots of red carpet entries into various galas, possibly a celebrity interview/photo shoot, and scandalizing pictures kindly provided by the paparazzi. This seems to be a winning combination of glamour, personal interest, and scandal. The second main conduit for the celebrity phenomenon is the television medium. As mentioned before, â€Å"E!† is an entire channel devoted to the coverage of celebrity life. This is not to mention the countless celebrity news shows, and their subsequent spoofs. Celebrity news shows use a similar format compared to that of their magazine cousins. The show usually features some sort of personal interaction with a celebrity, praising the glamour or character of a particular celebrity, and (of course) the mandatory scandal. These shows have produced celebrities in their own right out of the mere reporting on celebrities. The prime example is Ryan Seacrest. Seacrest is the epitome of the ultimate host, having hosted the top twenty for years on a radio station in Los Angeles, been an E! â€Å"anchor,† and most famously the host of American Idol. Seacrest has become a celebrity by merely reporting on celebrities. Both media types—that of magazine and t.v.—have wo rked in conjunction. One reports on the other and vice versa. One makes the other. Using a hermeneutical strategy to look at the social phenomenon of the celebrity has brought to light several profound new ideas for me. The first is what celebrity coverage does for us. I have come to the conclusion at various times that humans have at all times needed a common narrative in their social relationships. In days gone by, this narrative could be sustained by regional parochial concerns. A village would find a bond in the fact that their story was shared, they lived close to one another, married into each other’s families, etc. The gossip and glory of a small town would sustain its people. Yet, as society has diversified, fragmented, pluralized, etc. it has lost that local connection that is vital for human connection. At the most basic social level, we need something to talk about—a common ground. Human connection is essential for the flourishing of human life. Celebrity coverage, professional sports, and other modern social phenomena seek to fill that voi d. In a time when we increasingly find our human contact in less connected or natural ways, such coverage give us a cultural common ground. We can gripe about the fortunes of Liverpool or quip about the Beckham family to absolute strangers and they will likely be able to track with our line of thought. Celebrity narratives give us a common ground for humor, social reflection, and allusions. In order to have fulfilling communication we must have some sort of shared story, even if these stories are plastic in nature. Our society has inevitably become more diverse, global, and connected. This has inevitably lead to an erosion of parochial concerns, and pushed us to socially evolve in order to maintain human connection. We have found common social narrative in the celebrity. Their story has become a common story for us. Their divorces, their cheating, their success, their money, etc., have all become a commentary about our own lives. This line of thought leads me to an additional hermen eutic conclusion concerning celebrity coverage and its reflective nature. We are not interested in celebrities just because they happen to be successful but because they are reflective. Celebrities embody our hopes and dreams, fears and pitfalls, and desire for detachedness. The populace not only celebrates celebrity success, but also celebrates celebrity failure. There is a lust for failure as much as there is for success in the interest in these lives. It is interesting to note that the most famous celebrities are those where there are equal portions success and failure. This is important. Without adjoining failure these celebrities fail to capture people’s imagination. Too much success and too much failure both trigger a lose of interest in the given celebrity. Celebrities find themselves in a proverbial catch-22, trying to allow promotion while not being raked through the coals. The most successful in this respect have allowed both. The reality about celebrity coverage is that we are not interested because these people are necessarily glamorous (there are a lot of unknown glamorous people to be found). We are interested because celebrities create for us a narrative for self reflection and self understanding. Having used hermeneutical techniques such as analyzing the context, audience, media sources, etc., I have come to some interesting new ideas and understanding about a key phenomenon in our society—the celebrity. In previous times, I have been rather perplexed as to why we care so much about these lives. Yet after thinking about the topic using hermeneutical analysis, I have come to several profound reasons as to why this is so.

Mafia Essay -- essays research papers fc

The Mafia way of life may seem like a romantic updated version of the western movie played out on the streets of the big cities where the good guys and the wise guys who share the same instincts and values do battle before an enthralled public but it is actually very different. The Mafia is really just a group of uneducated thugs making money by victimizing the public. Initially, the Mafia was setup as a prominent supplier of bootlegged liquor, but it has spread into many different areas of crime. During this research paper I will discuss three aspects of the Mafia which are crime, structure and decline in leadership. The Mob siphons off public funds, rigs contracts, corrupts unions which many hard working people with legitimate jobs are a part of, smuggles drugs, and runs illegal gambling rings. These are some of the ways the Mob negatively affects our community and harms innocent citizens. Any illegal activity that brings in big money the Mafia is part of. Union corruption has been the primary focus of many federal investigations and by the end of the 1980’s, four unions, the Teamsters, Longshoremen, Laborers, and Hotel and Restaurant Employees union, had all been identified as mob dominated. Not only does the mob find money makers in the United States, they finds ways to bring money to them from other countries. Alien smuggling generates more than $3 billion a year for the mob. Mobsters will kill without remorse and threaten anyone who won’t go along with what they are doing. To keep free from the arm of the law "corrupters nullify the law-enforcement and political processes primarily by outright bribery and other rationally designed forms of ‘influence’ such as contributions to political campaigns and promises to deliver votes in a particular area." One might think that corruption and bribery is not a problem, but one noted political analyst suggests that "the underworld" contributes 15 percent of the 3 costs of local and state political campaigns which causes one to think that the mob may have a strong hold on many powerful politicians. Mafia involvement with legitimate business’s affects the public in many ways. Respectable bankers have become unwitting allies to the Mafia and most of the securities stolen in the United States during the last two decades are lying safely in the vaults of respectable banks, hypothecated for legi... ...ol. 5. Boca Raton: SIRS, 1997. Art. 29. McGarvey, Robert. "Global Organized Crime." American Legion Feb. 1996: 16. Crime. Ed. Trudy Collins. Vol. 5. Boca Raton: SIRS, 1997. Art. 64. McKillop, Peter. "The Last Godfathers?" Newsweek 6 Feb 1989: 25. Mueller, Tom. "Cosa Nostra." The New Republic 15 Apr. 1996: 17-18. Norland, Rob. "The ‘Velcro Don’: Wiseguys finish last." Newsweek 13 Apr. 1992: 34-35. Pistone, Joseph D., and Richard Woodley. "Undercover with the Mafia: ‘Respect’ Was the Watchword." Palm Beach Post 10 Apr. 1988: 1E. Crime. Ed. Trudy Collins. Vol. 4. Boca Raton: SIRS, 1993. Art. 8. Reid, Ed. The Grim Reapers. Chicago: Henry Regnery Company, 1969. Reuter, Peter. "The decline of the American Mafia." Public Interest Summer 1995: 89-99. Crime. Ed. Trudy Collins. Vol. 5. Boca Raton: SIRS, 1997. Art. 49. Viviano, Frank. "The New Mafia Order." Mother Jones May-June 1995: 45-54. Vulliamy, Ed. "Mafia INC." World Press Review Dec. 1992: 11-16.